Monday, February 4, 2013
Platinum-selling singer/songwriter Chris Tomlin is squashing stereotypes of contemporary Christian music by adding DJ Promote to his 34-city “Burning Lights” worship tour.
The traveling stage show will be in support of Tomlin’s new, same-titled Burning Lights album, which earlier this month became only the fourth Christian album to ever hit No. 1 on the Billboard 200 sales chart.
“I strive to create a special night for people from the beginning moments to the very end. I want them to feel engaged with the music, to be inspired, to have fun, and to be lifted up. Having DJ Promote this year brings a new element to the tour that is perfectly in line with the heart of the night,” Chris Tomlin said.
The project’s lead single, “God’s Great Dance Floor”, sports a slight EDM (electronic dance music) vibe that fits in naturally with the type of environment Carlos “DJ Promote” Trevino has been used to supplying as a professional DJ for over a decade.
Promote’s role as part of the “Burning Lights” tour will be to “throw a party” via a DJ performance after opening act Kari Jobe completes her set.
“This is a really exciting opportunity for me personally and the DJ community at large,” Trevino said. “It’s quite a statement that an artist of Tomlin’s stature understands what a DJ can bring to this type of event.”
Trevino’s turntable talents have been a part of over 11 albums and tours with artists such as Lecrae, KJ-52, Tedashii, Propaganda, B.Reith, Knowdaverbs and bands like Shane and Shane, Starfield, Jars of Clay, and Thousand Foot Krutch.
His profession and passion have led him to DJ for over 250,000 people in almost every state and in places like South Africa, Slovakia, Sweden, The Netherlands, Canada, Panama, El Salvador, and Mexico.
DJ Promote fell in love with music as a young boy in West Texas. Growing up without the positive influence of a father (who was in and out of prison) also caused him to seek acceptance and validation outside of his family. Although he found his calling in graffiti art and hip hop culture, Promote was still driven by a desire to use his art and influence to improve the lives of others.
He worked as an urban youth minister for over six years, created audio and video projects with the Billy Graham Evangelistic Association, has been an invited participant in the SXSW (South by Southwest independent music festival), and recently founded Table Turners – a resource and partnership for DJs who are giving back to their communities.
“I try to live my life by putting people and ideas before myself,” Trevino said. “I promote the things I enjoy. I love God. I love music. I love to create and celebrate stuff that inspires people, so that’s what you’re gonna get when you come see a DJ Promote show or hear one of my mixes.”
“Hopefully it will make you feel as free as I do.”
Click here for “Burning Lights” tour dates.
Friday, February 1, 2013
In a stroke of magnificent marketing, Kansas-based Christian rapper cash hollistah. (all lower case & a period) announced he will offer an alternative to this Sunday’s Super Bowl halftime entertainment by dropping the music video for his new song “goRilla” on his website right after the game’s second quarter is complete.
The track, which features soul singer Sean C. Johnson, has a runtime of approximately four minutes so viewers who want to see this AND Beyonce can have their “cash” and eat it too.
“goRilla” will be on the artist’s #savednotsoft EP which will be available March 26 through Unlabeled Music.
Here’s your tease: