Tuesday, September 28, 2010

Dove Awards and Holy Hip Hop Inc. Unite for 2011 Events


Big news on the gospel rap accolades front. On Monday, September 27 it was announced that the Gospel Music Association’s Dove Awards had partnered with Holy Hip Hop Incorporated (HHHI) to assist them in managing the nomination process for recognizing the genre’s best rap album and song.

Additionally, this year’s Dove Awards will be held in Atlanta and the annual Holy Hip Hop Awards will also take place in that same city during the same week.

This is a big deal for those of us who often complain about the legitimacy of the Dove Award nomination and selection process which tends to lean toward the familiar CCM-label affiliated hip-pop acts year after year. The En Sound Music Awards did the same thing last month here in Houston when they partnered with DaSouth.com for similar services.

The move makes sense for both entities. I'm told attendance and excitement for GMA Week in Nashville has been in decline for several years. And hopefully this partnership will help the HHHI improve their show's quality in the areas of presentation and artist participation.

Although Atlanta’s Holy Hip Hop Awards have often seemed more like recognition than competition, I’m excited to know that individuals who are intimately engaged in our culture will now get to play a part in deciding who will receive this form of encouragement and support for their music ministries.

Look for more information on this week as the April 20, 2011 event date draws closer.

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