Just a few years ago
Ronnie Lillard was turning heads in Reliant Stadium for his
linebacker play with the Rice Owls versus the University of Texas Longhorns.
Now, after an injury sidelined his collegiate football career, he's making waves as a burgeoning Christian hip hop artist named
Reconcile with the
Full Ride Music Group recently formed by St. Louis rapper
Thi'sl.
Thi'sl told me that Reconcile was the "epitome" of the type of artist he would want on his record label and added him to the company after seeing Lillard's work ethic from afar and hearing positive reports from Houston about his character.
He said he was impressed by Reconcile's
self-shot and edited videos frequently posted on
DaSouth.com. He continued to follow the young rapper's moves and got to really connect with him when Thi'sl was a headline performer at the "Hope for the Tre" concert in Third Ward.
"The thing I love about him most is that when I went to his church they spoke so highly of him," Thi'sl said. "They talked about how he was studying at a top-rated college, actively serving his community, and discipling new believers."
"And on top of all that, he's dope musically!"
I caught up with Reconcile at the
South by Southwest music festival in Austin a few weeks ago where he told me more about his connection to FRMG, his post-college plans, and the importance of hip hop to urban ministry.
Full Ride Music's first official drop is
Abandoned Hope - a free album released online last Friday, March 23. It contains a remix of the "U Rydin" song (now featuring
PRo) that
lit up SXSW 2011 and a hip hop interpretation of the
Marvin Sapp gospel hit "Never Would Have Made It" (seen below).
Sample or download
Abandoned Hope for free via the widget below.